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Content Creator
with Artificial Intelligence Tools
Level 3 Apprenticeship
Searching for a Content Creator apprenticeship that gives you more?
Our Content Creator Level 3 apprenticeship equips learners with skills to create engaging, high quality content across leading social media platforms, utilising the latest tools in video production, graphic design, content strategy, and much more.
Duration: 16 months
Funding band: £10,000
The employer pays this cost, for SMEs there is up to 100% funding available. For Levy employers, you can find out more here. Apprentices will not contribute to this.
We are proud to work with:
Content Creator with AI Masterclass Modules:
As well as learning all of the above using leading VLE platforms, apprentices will attend a series of Masterclass modules, delivered live virtual by our expert tutor team.
Business Essentials
Strategic Drivers
Content Marketing
Videography Masterclass
Web Development
Proposing & Pitching
Business Essentials
Duration | 4 Days
+ Safeguarding & Prevent Duty awareness
+ Health, Safety & Well-being in the workplace
+ Team roles & Motivation
+ Communication skills, tone of voice and styles of writing
+ Business Etiquette
+ Equality, Diversity & Inclusion
+ British Values
+ Mental health & Personal resilience
+ Developing your professionalism
Strategic Drivers
Duration | 4 Days
+ The Creative media industry
+ Commercial pressures
+ Business Process
+ Strategic drivers
+ Branding
+ Laws, Regulations, and guidelines
+ The creative workflow
+ Project Management
+ Content collaboration
Content Marketing
Duration | 4 Days
+ Content briefs
+ Understanding a clients needs
+ Budget management
+ Measuring success
+ Ideation, sourcing & storage
+ Audience & goals
+ Different stakeholders in a project
+ Channels and appropriate platforms
+ AI tools in Content Marketing
+ Creating powerful visual content
Videography Masterclass
Duration | 4 Days
+ Video Marketing
+ Video codecs and formats
+ AI in Video Marketing
+The AIDA model
+ Shot types and camera movement
+ Video equipment
+ Scriptwriting and production scheduling
+ Copyrighting and types of writing
+ Creating a broad range of compelling content
+ Storyboards and video
Web Development
Duration | 4 Days
+ Wireframing AdobeXD and Figma
+ WordPress creation
+ On-page and off-page SEO
+ UI and UX
+ Using GA4 and Universal to measure campaigns
+ CMS platforms and hosting
+Web accessibility, W3C and WAI
Proposing & Pitching
Duration | 4 Days
+ Exploration of content briefs
+ Creating an elevator pitch
+ Identifying goals and objectives
+ Improving ideation & the creative process
+ Planning costs & budget allocation
+ Best industry practices
+ Exploration of pitching ideas
+ Creative content publications, awards & opportunities
+ Creating proposals using BOSCARD
+ Commercial drivers
Interested in this Content Creator apprenticeship?
Content Creator
with Artificial Intelligence
Artificial Intelligence (AI) is an in-demand innovation that can help supercharge your Content Creation and carries out tasks better, or more quickly than humans. From a strategic viewpoint AI can make marketing strategy, project output, and social media content more efficient by targeting the right customers in the right way. In terms of content creation, AI can create written and image content that converts, with text drawn from a networked analytics web. If you’re using Influencers, AI can help you identify who might match your brand, and AI can be sued to identify customer at risk of being lost, lapsed or potential new prospects.
Flexible, blended learning:
Employer-led and flexible, with no two apprenticeship journeys ever the same. We use a blended approach using the best live online and physical classroom teaching experiences supported with the latest self-paced e-learning. Our monthly 1:1 teaching sessions are flexible, delivered live online or in person, depending on what your organisation needs.
We include additional Social Enrichment Sessions and celebrated speakers join us monthly on NowSkills Insights. Your apprentices also have the opportunity to achieve industry-recognised certifications, beyond the scope of the apprenticeship.
More course details:
Becoming a Content Creator apprentice is ideal for anyone who enjoys designing, creating campaigns, content production, content development creating audio and visual content, and using technology with a variety of platforms for a digital audience.
If you like being creative, working as part of a creative team and utilising digital tools, and quality content planning then the Content Creator apprenticeship could be for you.
Technical skills, knowledge and behaviours you will gain:
Knowledge
Knowledge
+ Plan and develop creative quality content in line with the brief and budget/costs.
+ Interpret the strategy and objectives of the brand and align these to the content on time.
+ Research, prepare and develop the media messaging to maximise audience engagement.
+ Develop and create written content on time that can be used across a variety of media for future campaigns.
+ Create ideas for content visual and audio that can be used across a variety of media.
+ Store content securely and methodically to enable efficient access and retrieval and hit project deadlines.
+ Collaborate with colleagues and clients to plan and align content delivery with business objectives.
+ Use social platforms, and manage content online using appropriate tools, techniques, and communication styles.
+ Evaluate the effectiveness of the content produced against the original plan and recommend improvements.
+ Undertake continuous professional development to keep up-to-date with trends and technology.
Entry Requirements
Examinations
Qualifications you will gain
Entry Requirements
Apprentices must have:
(Entry requirements vary depending on the employer’s requirements.)
+ The right to work in the UK
+ Lived in the UK continuously for the past 3 years
+ GCSE English and maths minimum requirement at grade 4 or above (or equivalent)
+ Apprentices that don’t have GCSE English and maths at the required level undertake mandatory Functional Skills as part of the apprenticeship to achieve Level 2 prior to End Point Assessment – this is at the cost of the employer
Examinations
There are no exams in the Level 3 Content Creator apprenticeship programme, instead, you are assessed on a portfolio of evidence that you will produce over the duration of your apprenticeship. Following the first 12 months of the apprenticeship.
Qualifications you will gain
Content Creator Level 3 (awarded by the Institute for Apprenticeships & Technical Education)
Our partners & accreditations:
![APPRENTICESHIPS[1]](https://nowskills.co.uk/wp-content/uploads/elementor/thumbs/APPRENTICESHIPS1-qd0r471x4tyc6i65joxzhzoon0shxbj698v72bx0q0.png "Content creator 46")
Future roles as a Content Creator apprentice:
Tutor 1:1s
These take place monthly, either at the workplace or live online with the tutor.
+ Teaching delivery sessions, in areas of training need to be agreed upon with the tutor
+ Professional Development Reviews (PDRs), which employers must partake in
+ Updating of the Professional Development Plan (PDP)
+ Provision of ongoing career education, information, advice & guidance (CEIAG)
+ Feedback on an apprentice’s work from a skills coach
+ English, maths, and wider digital relevant skills development
In addition to tutor 1:1s, all apprentices and employers must also partake in a monthly Professional Development Review (PDR):
+ A meaningful discussion about the apprentice’s achievements
+ Identifying areas for improvement, and agreeing on a consequent target plan
+ Looking at progress made to date
Support in understanding and applying:
+ Safeguarding; fundamental British values; health, safety, & wellbeing; and equality, diversity, and inclusion
Ongoing professional development
Apprentices will be guided by a NowSkills tutor and their workplace supervisor/mentor throughout the Content Creator apprenticeship delivery. For a level 3 apprentice, this must equate to 20% of their working week they aren’t attending training in the centre, and will likely consist of:
+ Mentoring sessions with the nominated suitable employer mentor
+ Training in the workplace, relevant to the standard
+ Producing/collating evidence for the apprentice’s summative portfolio
+ Work shadowing
+ Industry visits
+ Attendance at competitions
+ Online learning
+ Studying or researching and teaching delivery
Gateway to EPA
This is the period in which the apprentice crosses the threshold phase, from learning and formative assessment period to the end-point assessment phase. This decision will be made by the employer, training provider, and apprentice based on the apprentice’s progress.
To move onto the end-point assessment phase, it is essential to have passed all the knowledge modules and to provide a portfolio of work. For the Content Creator Level 3 Apprenticeship, the EPA is made up of the following:
– Project report with presentation and questioning
– Interview underpinned by portfolio of evidence
